Showing posts from November, 2013

Republic definitely needs marketing

In France, more and more groups express their opposition to taxes: "les pigeons" a group of entrepreneurs, "les bonnets rouges" a diverse group of people from a region: Brittany, "Front national" the most popular nationalist party, etc.
Gray economy is rising.
Today was the anniversary of the end of the World War I. A demonstration occurs during official commemoration led by the President. He was booed. Police arrested people.I think it's really sad.
And I think the failure of the current government is not really due to bad decisions, it's a communication failure.

How to make people believe in participatory democracy without decisions, just communication?

Promote & market the "motherland"
It's not natural to like France, to believe you're part of a nation, respect and love French flag, know the national anthem.
I saw a tombstone last day in Père Lachaise cemetery (famous in Patris). It was written on it: "Motherland"…

Google's hidden revolutions

Google made a few revolutions recently. Did you notice them?

First one:
Right in the Chrome landing page, you now have a Google search bar. Google take progressively control of its browser's users.

Second one:
In Chrome, the search URL disappear from the address bar.
After hiding "http", Google deleted the search address when you use Google and replace it by the a search bar with the words you search.
Yes, they delete the search bar from the webpage! You HAVE to use the "ex" address bar.

Third one:
When you search images, Google is now a real assistant. They help you to filter and target your search. It's very powerful. When you click on an image, you have images related to it. Again, it's powerful and works very well.

You can also search images by... images and it works very well.

I like a lot Google because like Apple, most of the revolutions they lead are detail oriented, nobody really see them. Journalists and geeks are entertained by Google glasses,…